The opportunities and constraints involved in designing and printing a movie poster are explored. We see a range of different examples of the ways which posters attract our attention, raise our interest, create a desire to see the film, and tell us where and when we can see it. A sophisticated computer-graphic system helps the designer to manipulate images and text to achieve the final layout. Finally, the poster is printed and checked for quality.
Th requirements for the design of cosmetics packaging have some similarities to movie posters, but also many differences. The production process itself, printing on to metal sheet which is then formed into a can, places many restrictions on the colours and textures and shapes and sizes which can be specified. A packaging designer talks us through the way in which he tackled the creation of a hair-spray can which had to include specific safety warnings and instructions for use.
‘Creepy Crawlies’ is a recent permanent interactive exhibition at the Natural History Museum, aimed at young children. There are things to pull and push, open and close, things which light up and things which make weird noises. We look at the way in which the exhibition designers set about presenting the subject matter in an engaging and informative way, using colour, typography, and mechanical and electronic devices.
