Channel 4 Learning


main menu
rich world/poor world
resources & recycling
food & farming
biodiversity
energy
water
cars
main stories
food & farming take action
want to know more? | acting together | how to live a sustainable lifestyle | find out more  
how to live a sustainable lifestyle
Even when you are shopping for food you can behave in a much more sustainable way.

Here is a start - BUT don't forget the simple things you can do.

REMEMBER SHOPPING IS NOT A NEUTRAL ACTIVITY.

The three key questions in food shopping are:

WHAT are you buying?
WHERE are you buying it?
WHEN are you buying it?


WHAT...

  • Bulk buy. It can be cheaper to buy in bulk. But can you use all the contents? It's no good if it will go out of date before you use it! Buying in bulk can save on packaging, too.

  • Don't buy too much. If you throw food away, you waste not just the food but also all the energy put into growing and distributing it.
    A loaf of bread has the following energy costs:
    Farming/flour milling/baking: 63 per cent
    Transport: 19 per cent
    Packaging: 10 per cent
    Shop costs: 8 per cent

  • Be choosy. Buy small amounts from delicatessen counters.
    They use more packaging, but you can get just the amount you need!

  • Be honest! Don't buy stuff you aren't going to eat. If nobody in the house likes salad, you will end up throwing it all away. Look for other healthy options.

  • Look at every package. How far has the food come? Could you find an alternative? Is it cheaper?

  • Buy products with the Fair Trade label on them. The farmers will get a fair proportion of the price.

  • Don't insist on perfect fruit and vegetables. Does the odd blemish really matter if the food tastes OK? To get the perfect product, fruit and vegetables have to be grown in strictly controlled ways, using a lot of chemicals. And what happens to the fruit that isn't quite perfect - that doesn't make the grade?


WHERE...

  • Support local shops.
  • Plan shopping trips to use minimum fuel. Avoid busy times, traffic jams and sitting in queues.
  • Share a shopping trip with a friend or neighbour.


WHEN...

  • Buy food in season - for example buy strawberries in the summer and winter cabbage in the winter.


Go to main stories for more information on Shopping and Food miles.